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        <loc>https://football.newstank.ch/article/view/450574/2026-27-serie-enilive-all-need-know-regarding-broadcasting-in-italy.html</loc>
        
                <lastmod>2026-08-18T18:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Inter Milan in front of 74,209 spectators at San Siro on 17 April 2026]]></image:caption>
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            <news:publication_date>2026-08-18T18:00:00+02:00</news:publication_date>
            <news:title><![CDATA[2026-27 Serie A Enilive: all you need to know regarding broadcasting in Italy & internationally]]></news:title>
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    <url>
        <loc>https://football.newstank.ch/article/view/450783/nottingham-forest-fc-marex-fintech-succeeds-bally-s-gambling-as-main-shirt.html</loc>
        
                <lastmod>2026-08-18T17:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Marex, main shirt sponsor of Nottingham Forest FC from the 2026-27 season onwards]]></image:caption>
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            <news:publication_date>2026-08-18T17:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Nottingham Forest FC: Marex (fintech) succeeds Bally's (gambling) as main shirt sponsor from 2026-27]]></news:title>
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        <loc>https://football.newstank.ch/article/view/450760/esports-nations-cup-2026-inaugural-edition-in-riyadh-postponed-until-2027.html</loc>
        
                <lastmod>2026-08-18T16:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Esports Nations Cup 2026: inaugural edition in Riyadh postponed until 2027 due to regional uncertainty]]></image:caption>
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                <news:name><![CDATA[News Tank Football]]></news:name>
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            <news:publication_date>2026-08-18T16:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Esports Nations Cup 2026: inaugural edition in Riyadh postponed until 2027 due to regional uncertainty]]></news:title>
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    <url>
        <loc>https://football.newstank.ch/article/view/450770/chelsea-fc-alex-smith-ex-team-marketing-appointed-director-of-partnerships.html</loc>
        
                <lastmod>2026-08-18T15:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Alex Smith]]></image:caption>
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                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
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            <news:publication_date>2026-08-18T15:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Chelsea FC: Alex Smith (ex-TEAM Marketing) appointed director of partnerships]]></news:title>
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    <url>
        <loc>https://football.newstank.ch/article/view/450767/premier-league-kchat-instant-messaging-sleeve-sponsor-of-leeds-united-fc.html</loc>
        
                <lastmod>2026-08-18T14:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[KChat, sleeve sponsor of Leeds United FC for the 2026-27 season]]></image:caption>
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                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
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            <news:publication_date>2026-08-18T14:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Premier League: KChat (instant messaging) sleeve sponsor of Leeds United FC for the 2026-27 season]]></news:title>
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    <url>
        <loc>https://football.newstank.ch/article/view/450709/women-s-sports-46-billion-minutes-watched-in-us-in-2025-71-vs-2022.html</loc>
        
                <lastmod>2026-08-18T13:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Nielsen’s study "More Fans, More Often: The Commercial & Cultural Evolution of Women & Sports"]]></image:caption>
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                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-18T13:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Women’s sports: 46 billion minutes watched in the US in 2025 (+71% vs 2022)]]></news:title>
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    <url>
        <loc>https://football.newstank.ch/article/view/450740/como-1907-uber-vtc-back-shirt-sponsor-for-two-seasons-2026-2028-partnership.html</loc>
        
                <lastmod>2026-08-18T12:00:00+02:00</lastmod>        
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            <image:caption><![CDATA[Uber, back shirt sponsor of Como 1907 for the 2026-2028 cycle]]></image:caption>
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                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-18T12:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Como 1907: Uber (VTC) back shirt sponsor for two seasons (2026-2028), partnership extended until 2029-30]]></news:title>
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    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450755/2026-27-laliga-ea-sports-235-000-viewers-for-rcd-la-coruna-elche-cf-on-dazn.html</loc>
        
                <lastmod>2026-08-18T11:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/a0e12988fa80f162c6c45dd22a2ca396/image-article-450755.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C819%2C1024&amp;w=1200&amp;h=627&amp;s=75bae512a07e0eaa91e98862ca6048f9</image:loc>
            <image:caption><![CDATA[RCD La Coruña - Elche CF (1–1), on Monday 17 August 2026]]></image:caption>
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        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-18T11:00:00+02:00</news:publication_date>
            <news:title><![CDATA[2026-27 LALIGA EA Sports: 235,000 viewers for RCD La Coruña - Elche CF on DAZN LALIGA]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450736/fifa-kevin-lamour-coo-since-1-november-2024-dismissed-17-days-after.html</loc>
        
                <lastmod>2026-08-18T10:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/7828f962d7afc0ffb3813e2e85be4703/image-article-450736.jpg?fm=browser&amp;fill=auto&amp;w=1200&amp;h=627&amp;s=f827a0a72c000fd759bb1d1cf07c53c3</image:loc>
            <image:caption><![CDATA[Kevin Lamour]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-18T10:00:00+02:00</news:publication_date>
            <news:title><![CDATA[FIFA: Kevin Lamour, COO since 1 November 2024, dismissed 17 days after opposing FFE project]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450178/2026-27-premier-league-all-need-know-about-20-clubs-in-english-top-flight.html</loc>
        
                <lastmod>2026-08-18T09:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/fde92a30df5391da7316048d1227fbb1/image-article-450178.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C1718%2C1289&amp;w=1200&amp;h=627&amp;s=38c6f6ebcd2c537e67ddddb177de9508</image:loc>
            <image:caption><![CDATA[Arsenal, 2025-26 Premier League champions]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-18T09:00:00+02:00</news:publication_date>
            <news:title><![CDATA[2026-27 Premier League: all you need to know about the 20 clubs in the English top flight]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450716/serie-enilive-yokohama-tyres-official-partner-of-juventus-fc-from-2026-27.html</loc>
        
                <lastmod>2026-08-17T18:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/a0d28393270c372e6c2970bff8757a7f/image-article-450716.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C529%2C110&amp;w=1200&amp;h=627&amp;s=a774e5c49eb74868c88e318c0caec55d</image:loc>
            <image:caption><![CDATA[Yokohama Tyres to become an official partner of Juventus FC from the 2026–27 season]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T18:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Serie A Enilive: Yokohama Tyres official partner of Juventus FC from the 2026-27 season]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450718/premier-league-google-via-pixel-gemini-extends-as-partner-of-arsenal.html</loc>
        
                <lastmod>2026-08-17T17:30:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/551e73aa9c38b41f5998eef1c5b84786/image-article-450718.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C1200%2C801&amp;w=1200&amp;h=627&amp;s=f67602110d94709c23038865ed959b45</image:loc>
            <image:caption><![CDATA[Google, official partner of Liverpool and Arsenal since the 2023–24 season]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T17:30:00+02:00</news:publication_date>
            <news:title><![CDATA[Premier League: Google (via Pixel and Gemini) extends as partner of Arsenal and Liverpool from 2026–27]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450706/brentford-fc-hollywoodbets-betting-main-shirt-sponsor-over-2021-2026.html</loc>
        
                <lastmod>2026-08-17T16:30:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/f09a92fde9a2f6f640482e51e6eaac47/image-article-450706.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C1440%2C810&amp;w=1200&amp;h=627&amp;s=785ca5cddbf1e143579239ed1407107b</image:loc>
            <image:caption><![CDATA[Hollywoodbets branding at Brentford's Gtech Community Stadium]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T16:30:00+02:00</news:publication_date>
            <news:title><![CDATA[Brentford FC: Hollywoodbets (betting), main shirt sponsor over 2021-2026, extends without kit visibility]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450695/dfb-new-brand-identity-rolled-out-across-germany-s-three-cups-men-s-women-s.html</loc>
        
                <lastmod>2026-08-17T15:30:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/fd457783437aca3711cb1bb1c3de35ed/image-article-450695.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C2048%2C1152&amp;w=1200&amp;h=627&amp;s=7be3b23eb08b9ae1ef443497cdc2071a</image:loc>
            <image:caption><![CDATA[A new visual identity for the three DFB-Pokal competitions]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T15:30:00+02:00</news:publication_date>
            <news:title><![CDATA[DFB: new brand identity rolled out across Germany’s three cups (men’s, women’s and youth)]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450692/fc-bayern-miele-home-appliances-extends-partnership-through-2028-29-with.html</loc>
        
                <lastmod>2026-08-17T14:45:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/8d709d7031a8245b82ebed78bc105fb3/image-article-450692.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C2048%2C1152&amp;w=1200&amp;h=627&amp;s=40e462970c5d5a3d7b4225d365330769</image:loc>
            <image:caption><![CDATA[A cooking class organised by Miele at Bayern Munich’s training centre]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T14:45:00+02:00</news:publication_date>
            <news:title><![CDATA[FC Bayern: Miele (home appliances) extends partnership through 2028-29 with culinary activations]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450662/sky-bet-league-one-pfa-s-decision-risks-becoming-wrong-fight-at-wrong-time.html</loc>
        
                <lastmod>2026-08-17T13:30:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/07c05787694e984ee2fa66a842ff2a53/image-article-450662.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C523%2C382&amp;w=1200&amp;h=627&amp;s=5542b04a358fc306c2a20b4886fe8a6f</image:loc>
            <image:caption><![CDATA[Trevor Birch, chief executive of the EFL]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T13:30:00+02:00</news:publication_date>
            <news:title><![CDATA[Sky Bet League One: "The PFA's decision risks becoming the wrong fight at the wrong time" (T. Birch, EFL)]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450536/2026-27-premier-league-all-need-know-regarding-broadcasting-in-uk.html</loc>
        
                <lastmod>2026-08-17T12:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/a8771261c5d9e2faee1fdcc8776f703d/image-article-450536.jpg?fm=browser&amp;fill=auto&amp;crop=81%2C0%2C455%2C341&amp;w=1200&amp;h=627&amp;s=1ac727f10a9d78ec4244b2493f2e2f08</image:loc>
            <image:caption><![CDATA[A camera at Arsenal FC’s Emirates Stadium]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T12:00:00+02:00</news:publication_date>
            <news:title><![CDATA[2026–27 Premier League: all you need to know regarding broadcasting in the UK & internationally]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450621/ligue-1-mcdonald-s-winamax-sports-betting-back-shirt-sponsor-of-olympique.html</loc>
        
                <lastmod>2026-08-17T11:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/41d0f1ff0dde21ed5142a4a63e73d48a/image-article-450621.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C1071%2C605&amp;w=1200&amp;h=627&amp;s=3afae680908a7235df0c07c3f17f6aa3</image:loc>
            <image:caption><![CDATA[Winamax, back shirt sponsor for Olympique Lyonnais for three seasons (2026–2029)]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T11:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Ligue 1 McDonald's: Winamax (sports betting) back shirt sponsor of Olympique Lyonnais (2026–2029)]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450615/liverpool-fc-1892-holdings-consortium-led-by-amit-bhatia-ex-qpr-becomes.html</loc>
        
                <lastmod>2026-08-17T10:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/51b1fedc985260a9b2f91d046d9b8c31/image-article-450615.jpg?fm=browser&amp;fill=auto&amp;crop=0%2C0%2C411%2C514&amp;w=1200&amp;h=627&amp;s=5d3335972ba57ee239a7d305be5ea080</image:loc>
            <image:caption><![CDATA[Amit Bhatia]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T10:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Liverpool FC: 1892 Holdings, a consortium led by Amit Bhatia (ex-QPR), becomes minority shareholder]]></news:title>
        </news:news>

    </url>
    
    <url>
        <loc>https://football.newstank.ch/article/view/450598/formula-1-disney-extends-licensing-agreement-through-2028-expands-cars.html</loc>
        
                <lastmod>2026-08-17T09:00:00+02:00</lastmod>        
        <image:image>
            <image:loc>https://geimage.newstank.fr/image/cms/ed0b11268c8ab032f2853b53e7ad4659/image-article-450598.jpg?fm=browser&amp;fill=auto&amp;crop=243%2C0%2C960%2C720&amp;w=1200&amp;h=627&amp;s=8bd8ea48313acae38532afceaecff134</image:loc>
            <image:caption><![CDATA[Disney x Formula 1 merchandise inspired by the world of the animated film Cars]]></image:caption>
        </image:image>
        <news:news>
            <news:publication>
                <news:name><![CDATA[News Tank Football]]></news:name>
                <news:language>en</news:language>
            </news:publication>
            <news:publication_date>2026-08-17T09:00:00+02:00</news:publication_date>
            <news:title><![CDATA[Formula 1: Disney extends licensing agreement through 2028 and expands it to Cars franchise]]></news:title>
        </news:news>

    </url>
        
</urlset>