Think Football 2018: "It is more beneficial to try to find global partnerships" (F. Longuépée, PSG)

News Tank Football - Paris - News #113252 - Published on 19/02/18 at 16:00
©  Séb Lascoux
Frédéric Longuépée, during Think Football, on 01/02/2018 - ©  Séb Lascoux

"Regional sponsorship is more of an opportunity than a real market approach, and it's for growth in a local market, but we've seen that it takes a lot of work to get the job done. We recognise that it takes a lot of…

©  Séb Lascoux
Frédéric Longuépée, during Think Football, on 01/02/2018 - ©  Séb Lascoux

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