Audiovisual rights: Amazon becomes the first GAFA to enter the sports rights market in France
The e-commerce site Amazon has become the first GAFA to enter the French sports rights market, with the acquisition, for its VoD platform Prime Video, of lot 2 of the French call for tenders for the broadcasting rights to the Roland Garros tennis tournament for the 2021-2023 cycle on 25/07/2019.
Lot 2 concerns the exclusive rights to the matches...
