Media: British audiovisual group Eleven acquires the OTT football platform MyCujoo (NED)

Eleven has acquired the OTT football platform MyCujoo (based in the Netherlands) and its streaming technology MyCujoo Live Services, according to the British audiovisual group on 09/11/2020.

Launched in 2015, in 2019 the MyCujoo platform will broadcast more than 22,000 matches from 3,500 different content creators (federations, leagues, clubs from the Netherlands, Portuguese and Brazilian football federations) reaching more than 26 million unique users worldwide.

"The acquisition is a milestone moment for Eleven. It lays the foundations for a new global Eleven service and adds transformative and scalable new technology capabilities to the group. The deal will also empower Eleven to provide rights holders across the sports and entertainment industries with access to ground-breaking live streaming technology and tools," said the audiovisual group.

"MyCujoo's consumer platform will be folded into Eleven, to create a new and enhanced global Eleven platform. MyCujoo's leading tech stack will power the new Eleven service. Eleven's immersive viewing features will be integrated into the…