Paris Saint-Germain: "Off The Pitch" a book on the brand's strategy since the arrival of QSI in 2011
"Paris Saint-Germain (Ligue 1 Uber Eats) has published 'Off The Pitch', an exceptional book that traces a decade of brand transformation from 2011 (the year the club was bought by Qatari sovereign wealth fund Qatar Sports Investments) to 2021," announced the club on 06/01/2022. The 400-page book, self-published in 2,000 copies, is available for...