England: Football League (2nd, 3rd, 4th divisions) to become the English Football League in 2016-17

News Tank Football - Paris - News #56528 - Published on
©  EFL
©  EFL

The Football League announced plans to rebrand ahead of the 2016-17 season, the league announced on 12/11/2015. The official name of the league will become the "English Football League" and use the acronym "EFL". The rebrand also includes a new visual logo for the EFL (pictured).

"The new EFL name rightly emphasises the central role our clubs play at the heart of English professional football. We believe the EFL name and brand will give our competitions an identity that is new and distinct, while at the same time retaining our unique heritage. As such, it will be something that all fans can identify with -- whether they be young or old, at home or abroad," stated Shaun Harvey, the chief executive of the Football League, on 12/11/2015.

Video presenting the English Football League identity for 2016-17

The Sky Bet Championship (second division) averaged 17,847 spectators per match in 2014-15, up 7%

  • The Sky Bet Championship English second division (24 teams). Sponsored by Sky Bet since 2013-14. averaged 17,847 spectators per match during the 2014-15 season, announced the…
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©  EFL

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