NTF have published a report on stadium naming in France and abroad. This commercial practice of selling a stadium's naming rights to a sponsor is becoming popular in France, with the opening of the MMArena in Le Mans on the 29/01/2011 and the Allianz Riviera stadium due to open in Nice on the 05/09/2013.
In interviews with NTF, Stéphane...
In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.
An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.
Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.
Login with login details
Login with your email address We will send you a pincode
