Bundesliga: Rewe (supermarkets / retail) extends as shirt sponsor of 1. FC Köln until 2020-21

News Tank Football - Paris - News #101052 - Published on
©  fc.de
©  fc.de

Rewe, a German supermarket chain and retailer, has extended as the main shirt sponsor of 1. FC Köln (Bundesliga) for three seasons (2018-2021), on 06/09/2017. Headquartered in Cologne, Rewe enjoys the status of primary partner (1st level) of the German club.

Rewe, the main shirt sponsor of 1. FC Köln since 2007-08, pays the club an estimated annual amount of €6m over the 2015-2018 period. Over the 2018-2021 period, the annual amount should increase to €7m (up €1m, +16.7%) according to German specialist media. This amount virtually places 1. FC Köln in 9th place in the ranking of Bundesliga clubs for main shirt sponsorship.

"Not only did Rewe offer us a fair deal at market value, but they fit exceptionally to the FC brand as a company of the region. The Rewe Group stands for international and modern business with local roots and is well known and loved by our fans. In addition, Rewe has always fully supported us in our social engagement," said Alexander Wehrle, managing director of 1. FC Köln.

  • As an example, Rewe promotes "Aktion Mensch", an inclusion initiative, on 1. FC Köln's…
©  fc.de
©  fc.de

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