Premier League: shirt sleeve sponsors of the clubs in 2017-18

15 of the 20 Premier League clubs have a sleeve sponsor as of 11/09/2017. The English professional league has allowed its clubs to market one sleeve space on their kits from the 2017-18 season, following a decision taken on 10/11/2016.

On average, each of the 15 clubs under contract with a sleeve sponsor receives £1.93m (€2.1m) per season thanks to this partnership. Without the extreme values (Man City, the club that receives the most, and Southampton FC, which receives the least), the average falls by 26% to £1.43m (€1.6m) per season. The median endowment (mark with equal number of clubs both above and below) is £0.5m (€0.55m) per season.

Of the 15 existing partnerships, only three were concluded with British companies, compared with six with Asian companies. The online gaming sector (mobile gaming or online gambling) is the most represented with five contracts, ahead of the tyre sector with four contracts.

• As of 11/09/2017, several major Premier League clubs have not yet entered into partnership with a sleeve sponsor, including Tottenham Hotspur FC, Everton FC, Arsenal FC…