Premier League: Manchester City open Twitter accounts in ten languages

News Tank Football - Paris - News #10289 - Published on
©  Manchester City
©  Manchester City

Manchester City (Premier League) have opened official Twitter accounts in ten languages, the club announced on the 26/09/2013.

The Mancunian club has 1.5 million followers on its English page. In addition to its already existing pages in Arabic and Mandarin, the club has launched accounts in French, traditional Chinese, Indonesian, Japanese, Korean, Malay, Portuguese, Russian, Spanish and Thai.

Manchester City are increasing their international strategy, having launched ten new international versions of their website, on the 17/07/2013. The content of mcfc.co.uk is now accessible to City fans in over 160 countries, or "up to 80% of the world’s internet connected population," the club indicated.

"As the Club continues to attract fans from across the world and our global community grows, it’s important to find new ways to connect and engage with them in order to build deeper relationships. Translating our website into 13 languages was one step on this journey - creating another ten Twitter accounts is another," said Diego Gigliani, director of marketing, media and fan development for…

©  Manchester City
©  Manchester City

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