PwC Sports Study 2017: "Sports: the most disrupted of all industries?"

PwC (PricewaterhouseCoopers LLP) has published the 2017 edition of its annual sports survey "Sports: the most disrupted of all industries?", on 27/09/2017.

"This survey was conducted between the months of May and June 2017 through an online questionnaire that was sent to a wide variety of sports industry stakeholders. In total, we received 189 complete responses to our questionnaire," said PwC in September 2017.

"Of particular note is the relative pessimism among broadcasters, who believe the industry’s growth rate will slow down by over 32% in the coming 3-5 years. This perhaps reflects the ongoing rise of OTT solutions across a variety of private platforms, in particular social media, and media consumption trending towards mobile, bite-sized and on-demand content. Despite this perceived relative decline in the industry’s growth rate, it should be noted that respondents still predict that the industry will grow by a healthy 6.4%on average over the next 3-5 years," said the agency.

The 2017 study focuses on how market participants perceive the potential growth of their industry, its…