Sportel 2017: "For broadcasters to choose us, we must deserve it" (Javier Tebas, LaLiga)

"For broadcasters to choose us, we must deserve it. We must anticipate new modes of broadcasting and consumption, anticipate all possible scenarios. We remain the producer of content that must be of good quality," said Javier Tebas, president of LaLiga, at the 2017 edition of Sportel Monaco, the international sport business and media...