Ligue 1 Conforama: AS Monaco surpass 5 million fans on Facebook (30,000 in 2013)

"AS Monaco (Ligue 1 Conforama) have surpassed 5 million fans (or "likes") on Facebook, bringing the AS Monaco community to over 8 million on their main social networks", indicated the 2016-17 Ligue 1 champions, on 09/11/2017. Monaco are second in the 2017-18 Ligue 1 Conforama, far behind the 32 million Paris Saint-Germain fans.

"Created in 2011, AS Monaco's official page had just 30,000 fans in 2013 when the club was promoted back to Ligue 1. The stunning growth on Facebook and the leading social networks, which has seen the club establish itself in Europe's top 20, has been made possible by the wide-ranging digital media policy adopted in recent years, with carefully selected, user-oriented content that is innovative (virtual reality shirt presentations, player contract extensions announced on Facebook Live), creative (digital partnerships with South American clubs), distinctive (AS Monaco eSports team launch) and international, with content available in multiple languages," said the club.

"The objective was to unite, interest and build loyalty among the community of AS Monaco…