LaLiga Santander: Nivea Men (hygiene products) and Real Madrid extend into a global partnership

Nivea Men (hygiene products), a brand of the German group Beiersdorf AG, and Real Madrid CF (LaLiga Santander) have extended their partnership, which began in 2013, for five additional years until 2022, and become a global partner in a deal that will span 70 countries, the two parties announced on 27/11/2017. The previous agreement had been...