Infront: media rights and marketing agency unveils new strategy and brand identity

The Swiss media rights and sports marketing agency "Infront Sports & Media" has become "Infront", and unveiled its new strategy and brand identity on 06/12/2017. This name change symbolizes "the company's broad offering, beyond media and sports," said the company. Infront Sports & Media was created in 2003 by the late Robert Louis-Dreyfus.

"As...