MLS: JLab Audio (headphones) becomes "official audio partner" of the North American league

The brand of wireless earbuds, headphones and speakers, JLab Audio, has become the "Official Audio Partner" of MLS for "several years", on 04/12/2017. JLab has the status of official partner, the first level in the sponsorship hierarchy of the North American league.

As part of this deal, "JLab Audio will have a strong presence during pregame warmups and receive field-level signage in nationally-televised matches and curated custom athlete playlists, powered by JLab Audio, that will be hosted on MLS channels. To celebrate the partnership, JLab is offering fans a chance to win the ultimate experience at the 2018 MLS All-Star Game presented by Target in Atlanta, plus additional prizes, in the #FINDYOURGOAL Sweepstakes," said Major League Soccer.

"JLab will also be the official partner of the LA Galaxy. As for its partnership with the Galaxy, JLab will have exclusive opportunities at the StubHub Center (27,000 capacity), including a JLab branded DJ booth for fans to enjoy during the pregame experience. The partnership also offers the team a more immersive audio experience for its…