Rugby: Allianz (insurance, GER) extends as a main partner of Saracens RFC until 2020-21

News Tank Football - Paris - News #108271 - Published on
©  Saracens
©  Saracens

Allianz, a German insurance company, has extended its partnership with Saracens RFC (Aviva Premiership) as a main partner for three seasons, until 2020-21, said the English club on 06/12/2017.

Allianz, who are partners of the first level in the sponsorship hierarchy of the club, will continue to display their brand on the front of Saracens shirts, and hold the naming rights to the club's stadium: the Allianz Park (10,000 capacity).

"The original six-year deal was announced in July 2012 (on 23/07/2012) and this was followed by the official opening of Allianz Park as the club’s home ground in January 2013. The home of Saracens is part of Allianz Group’s family of stadiums which currently includes seven stadia around the world; growing to eight in 2019," recalled the Saracens. The initial agreement was valued at £8m (€9.18m at 08/12/2017), or £1.3m (€1.5m) a year, according to the British press.

©  Saracens
©  Saracens

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode