Football: Raphaël Varane becomes the new French ambassador of Braun (shaving products)

French international footballer Raphaël Varane has become the new French ambassador of Braun, the German brand of electric shaving products, on 13/03/2018.

"Raphaël Varane is a model of success for the brand. The French international has been able to focus on the most important stages of his life in order to overcome each of the challenges presented to him, constantly exceeding his own limits without leaving any room for doubt. This focus allowed him to be spotted and join Real Madrid CF (LaLiga Santander) at 18 years old," said the brand of the Procter&Gamble Group.

"From March 2018, Raphael Varane will be the face of the brand through a new campaign where Braun challenges men to focus on what really matters," said Braun.

"To mark the occasion of the partnership, and to celebrate the spirit of challenge and competition, Braun is also partnering with video game publisher Electronic Arts from April 2018 for its advertising campaign. Men will be invited to test their multi-tasking ability: shaving with a Braun device while playing an EA game," added the brand.