Tennis: Fever-Tree (drinks) becomes title sponsor of the Queen's tournament (London) for three years

Fever-Tree, the UK brand of non-alcoholic beverages, with the UK Tennis Federation (Lawn Tennis Association), has become the title sponsor of the Queen's Club ATP Tournament (London, UK) for three seasons, or the 2018-2020 cycle, according to the British body on 20/03/2018.

Fever-Tree follows Stella Artois (beer, 1978-2008) and Aegon (insurance 2009-2017) as only the third title-sponsors of the tournament at The Queen’s Club in the last 40 years. To mark the launch of the Fever-Tree Championships, a special edition ‘Championship Gin &Tonic’ will be sold exclusively at the event (2018 edition from 18 to 24/06/2018)," added the LTA. 

"The launch of the Fever-Tree Championships marks an exciting and historic moment for Fever-Tree. The annual tournament at The Queen’s Club is already a very prestigious British sporting event and this partnership perfectly reflects our values as a premium brand, celebrating a great summer of sport," said Tim Warrillow, CEO of Fever-Tree.

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