Hajduk Split: "Passion and a sense of belonging saved the club from bankruptcy" (I. Kos)

"Passion and a sense of belonging are exactly what saved this club from the bankruptcy in the moments when the club reached the edge. That is when we took the socio model, because in that moment everyone had given up on this club. Everyone except its fans," stated Ivan Kos, the CEO of HNK Hajduk Split (Prva HNL, CRO), at the Socio Membership Structure conference in Split (CRO) on 10/04/2018.

The European Club Association is organising, in partnership with HNK Hajduk Split, one of its member clubs, a conference on the structure of football clubs owned by their supporters, titled "'Socio' Membership Structure: From Strategy to Implementation, Management, and Practice", in Split (CRO) on Tuesday 10 and Wednesday 11/04/2018. News Tank Football is a media partner of the event, and is present on site to cover the various discussions.

"We are the only club in the Croatian football league that has adopted the socio model. We still find ourselves in situation where we are usually not understood adequately (about our new structure). And at the same time we're now 40,000 members each year who…