Serie A TIM: Macron to succeed Nike as the kit supplier of Hellas Verona from 2018-19

News Tank Football - Paris - News #118075 - Published on
©  Fotoexpress / Hellas
M. Setti (President Hellas Verona, on the left) and G. Pavanello (DG Macron) - ©  Fotoexpress / Hellas

The Italian brand Macron has formalized its partnership with Hellas Verona FC (Serie A TIM) on 13/04/2018. The contract will cover five seasons (2018-2023).

Negotiations between Macron and Hellas have been covered by Italian press since November 2017, and several media outlets had announced the imminent agreement on 02/02/2018.

Macron will succeed the American brand Nike, the equipment manufacturer of Hellas Verona since 2013-14, and which pays the club an annual amount estimated at €0.8m.

Macron is the most represented kit supplier in the Serie A TIM in 2017-18, with four clubs under contract. The brand added Udinese Calcio to its portfolio on 06/02/2018, with an agreement covering six seasons (2018-2024).

Hellas Verona: composition and progression of turnover


Note: • Serie B Conte.it: 2011-2013 and 2016-17
• Serie A TIM: 2013-2016, since 2017-18
• Fiscal year from 01/07 / Y-1 to 30/06 / Y
Sources: Hellas Verona FC Spa

Macron

Sector: sports equipment manufacturer
Founded: 1971
Branches: teamwear (football, basketball, volleyball, baseball, handball, 5-a-side football, rugby, running); merchandising; leisurewear
CEO: Gianluca Pavanello
Workforce: 150 employees
Production: Tianjin (CHN)
Turnover (2025): €244.4m (+9,3%)
Locations (2025): 190 Macron Sport Hubs in 30 countries

Main football partnerships:
• UEFA: official referee match kit supplier since 2019
RFEF: official equipment supplier for referees (2020-2028)
• National teams: Albania, Bahrain, Benin, Equatorial Guinea, and Comoros
• 2.Bundesliga: Hannover 96 (2019-2029)
• Bundesliga: TSG 1899 Hoffenheim (2026-2032)
• Serie A Enilive: Bologna FC 1909 (since 2001-02), Udinese Calcio (2018-2031)
• Ligue 1 McDonald's: FC Nantes (2020-2025), AJ Auxerre (2017-2032)
• Premier League: Crystal Palace FC (since 2022-23)
• LALIGA EA Sports: CA Osasuna (2024-2030), Levante UD (2016-2027), Deportivo Alavés (from 2026-27)


Rugby partnerships:
• Top 14 (France): LOU Rugby, Paloise Béarn Pyrenees, ASM Clermont Auvergne (2020-2025)
Pro D2: Biarritz Olympique Pays Basque (until 2024-25), USON Nevers Rugby, Rouen Normandie Rugby, SA XV Charente Rugby Pro
• Scottish Rugby (Scottish Rugby Union) 2014-2026
• Welsh Rugby Union: 2020-2027
• Italian Rugby Federation
Other Federations: Samoa, Georgia, Portugal, Romania
World Rugby: match officials kit supplier 2022-2029
• EPCR: match official's technical apparel partner, since 2024-25

esports:
Team BDS (SUI, LEC): since 2022


Category: Sporting Goods Brands


Headquarters address

via G. Brodolini, 5
Valsamoggia - Loc.Crespellano
40053 Bologna Italy


Visit in the directory

# 2621, created on 05/01/15 at 02:43 - Updated on 30/06/26 at 17:11

Hellas Verona FC

Activity: Italian professional football club

Official Sponsors:
Joma (equipment supplier)
958 Santero (spirits): main shirt sponsor
Conforama (furniture distribution): co-shirt sponsor
Drivalia (vehicle rentals): sleeve sponsor
Vetrocar (car repairs): back shirt sponsor
Scagligera Arredamenti (office furniture): back shirt sponsor (home kit)

Commercial agency: Infront

For a full list of partners, click here


Category: Professional Clubs


Headquarters address

Via Francia 21/D
37135 Verona Italy


Visit in the directory

# 1339, created on 06/02/14 at 18:33 - Updated on 05/11/25 at 09:19

©  Fotoexpress / Hellas
M. Setti (President Hellas Verona, on the left) and G. Pavanello (DG Macron) - ©  Fotoexpress / Hellas

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