Atalanta BC: Gewiss (home automation) acquires stadium naming rights from 2019-20 (Italian press)

Gewiss, an Italian company specialised in energy and lighting solutions and products for home automation, has acquired the stadium naming rights to the Stadio Atleti Azzurri d'Italia (26,562 capacity), the home of Atalanta Bergamasca Calcio (Serie A TIM), according to Italian media on 27/04/2018. The head office of Gewiss is located in Bergamo (ITA).

The contract between Gewiss and the club has already been signed, according to Italian media, and the naming rights would take effect in 2019-20, with renovations to the Stadio Atleti Azzurri d'Italia due to begin in May 2019 (expected completion in 2020). The stadium, which will be named the Gewiss Arena, will have its capacity reduced to 24,000.

Atalanta acquired ownership of the stadium from the City of Bergamo on 08/08/2017 for €8.6m. The total cost of the works, which includes the reconstruction of the two end stands (behind the goals), the construction of an underground car park, as well as road works around the stadium, is estimated at €35m.

Gewiss is not a 2017-18 partner of Atalanta BC.

Atalanta BC: presentation of the Stadio…