LaLiga: FC Barcelona extends its partnership with Estrella Damm (beer brand) from 2018 until 2022

The Catalan brewer Estrella Damm and FC Barcelona (LaLiga Santander) have extended their partnership for the 2018-2022 period (four seasons), on 15/05/2018. The new contract was ratified by the board of FC Barcelona on 12/02/2018.

Damm, and its beer brand "Estrella Damm", have been premium partners of FC Barcelona since 2002-03, the second level in the club's sponsorship hierarchy. The Catalan brewer pays an estimated €5m annually during the 2014-2018 period.

For the 2018-2022 period, Damm has extended its exclusive territories and has become a "Global Partner" of FC Barcelona. The annual value of the agreement will be €7m, according to Spanish media.

"Estrella Damm will also be maintaining its status as 'Official Beer of FC Barcelona'," said the Catalan club. The brand is active in its partnership by sponsoring the Joan Gamper Trophy and the Man of the Match trophy of the pre-season friendly, which celebrates the founder of the club.