Women's football: UEFA opens sales process for 2018-2021 sponsors in the financial services category

"UEFA has announced it is giving interested parties the opportunity to become a sponsor partner of UEFA’s Women’s Football in the category of financial services," said the European administrative body on 15/05/2018.

The rights relate to the following competitions:

• The 2021 European Women's Championship
• The 2019-2021 Women's Champions League finals
• The 2019-2021 Women's U17 European Championship
• The Women's U19 European Championship 2019-2021
• The 2019 and 2021 Women's Futsal Championships

Sponsorship rights also include the "Together #WePlayStrong" marketing platform, dedicated to promoting football among young girls.

"Interested parties in this category should contact annie.panter@trmpartners.com in order to express interest and receive further information about the scope of rights available. The worldwide sales of all rights for these categories in relation to UEFA Women’s Football will be carried out by the sponsorship agency TRM Partners on UEFA's behalf," added UEFA.

• Beginning with the 2018-19 season, UEFA's sponsorship of women's competitions will not be tied…