Sky Bet Championship: Leeds United announce strategic partnership with 49ers Enterprises (NFL)

"Leeds United (Sky Bet Championship) has today announced a strategic partnership with 49ers Enterprises, an investment entity affiliated with the San Francisco 49ers (NFL)," said the club on 24/05/2018. "49ers Enterprises, which will become a minority investor in Leeds United, has partnered with existing majority shareholder and Leeds United Club chairman Andrea Radrizzani," added LUFC.

The aim of Leeds United's partnership with 49ers Enterprises is to reinforce the club from a commercial, operational and sporting standpoint, as well as supporting "Radrizzani's commitment to bring success to Leeds United on the pitch. The funds invested will remain inside the club and will go towards investment in the first team squad," explained the Championship club.

"The unique collaboration is part of a wider business alliance between Leeds United's parent company, Aser (global investment company), and 49ers Enterprises. It will see Leeds United benefit from the experience and collective network of the two entities in the sports and business worlds. Leeds United will also benefit from the…