Handball: Infront and Perfom acquire audiovisual and the marketing rights to the EHF (2020-2030)

Infront Sports & Media, the Swiss media rights and sports marketing agency and Perform Group, a British group specialised in the production and distribution of sports content on digital platforms, have acquired the exclusive audiovisual and marketing rights of the Federation for the 2020-2030 period, according to the European Handball Federation (EHF) on 27/05/2018. "The deal, worth between €500m and €600m euro over 10 years, is the biggest in the history of the sport," added the EHF. Infront holds the media and marketing rights for EHF events until 2020.

"The contracts were signed by the EHF for its national team competitions including the Men's and Women's EHF EUROs (2022-2030), the EHF EURO Qualifiers, youth and beach events. It was also signed by EHFM, the federation's subsidiary and marketing arm for club competitions - together with Forum Club Handball, the organisation representing Europe's top men’s clubs - to include the Men's and Women's EHF Champions League, the Men's and Women's European Handball League and the Men's and Women's EHF Cup (seasons 2020-21 to 2029-2030),…