Rugby: HSBC (bank) becomes official partner of the Rugby World Cup Sevens 2018

The British bank HSBC has expanded its partnership with World Rugby and becomes a partner of the Rugby World Cup Sevens 2018 in San Francisco (California, USA), the governing body said on 31/05/2018. "As the Official Banking Partner, HSBC branding will be present at the iconic San Francisco Giants Baseball Stadium AT&T Park (from 20 to 22/07/2018)," stated World Rugby.

"The global partnership will see HSBC continue to support the growth of rugby sevens in North America, including the commissioning of a new documentary following the USA Sevens team titled 'The Pioneers'," said HSBC, which is the title sponsor partner of HSBC World Rugby Sevens Series (men's and women's rugby league).

"A crucial challenge for the sport is to crack the lucrative but competitive US market" (L. Cutts, HSBC)

• "Our rugby sevens partnership is built upon a joint commitment to grow the game and take it to new markets all over the world. A crucial challenge for the sport is to crack the lucrative but competitive US market.

• That’s why we’re excited to be the Official Banking Partner of Rugby World Cup…