2018 World Cup: 56 adidas ambassadors in "Creativity is the Answer" communication campaign

The German sports equipment manufacturer adidas highlights 56 sportsmen and women, musicians and brand ambassadors in the latest advert for the brand's "Here to Create" global communication campaign, titled "Creativity is the Answer" which has been broadcast since 04/06/2018 in the run up to the 2018 World Cup.

Among the "56 of the world's most influential creators across sport culture" are professional footballers Lionel Messi (Argentina), Paul Pogba (France), Mohamed Salah (Egypt), Deli Ali (England), Mesut Ozil (Germany), Javier Hernandez (Mexico), Gabriel Jesus (Brazil) and Luis Suarez (Uruguay), who are all participating in the World Cup in Russia. Also appearing in the clip are former British international David Beckham, German tennis player Caroline Wozniacki and American musician Pharell Williams.

"adidas believes in the power of an athlete's imagination and using creativity to make a difference in their game, life and world. In the campaign, adidas aims to inspire creators across sport culture to be courageous, unexpected and to shape their own reality. adidas has…