Sweden: Unibet (sports betting) main sponsor of the 1st and 2nd divisions for €14.3m per season

News Tank Football - Paris - News #127138 - Published on 23/08/18 at 15:50
©  FOTOGRAF G KAISER
From L to R: Dersim Sylwan (Kindred Group), Mats Enquist (SEF), Henrik Tjärnström (Kindred Group) - ©  FOTOGRAF G KAISER

Unibet, the Maltese brand of the sports betting and online gambling operator Kindred Group, will become the main sponsor of the Allsvenskan and Superettan, the first and second Swedish professional football divisions, on 28/06/2018.

The contract, concluded with SEF (Svensk Elitfotboll, the Swedish professional football league), will take...

©  FOTOGRAF G KAISER
From L to R: Dersim Sylwan (Kindred Group), Mats Enquist (SEF), Henrik Tjärnström (Kindred Group) - ©  FOTOGRAF G KAISER

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