Italy: car brand Dacia becomes official partner of Serie B
The car brand Dacia, part of the Renault group, have become the official sponsor of the Serie B (the Italian second division) for the 2013-14 season.
The contract was negotiated by the RCS Sport agency, the exclusive marketing advisors for the Serie B until the end of the 2016-17 season. RCS Sport are currently working on the "B Club" project...
