NBA: State Farm (insurance) obtains the naming rights to the Atlanta Hawks' Arena ($175m/20 years)
State Farm, an American insurance company, has obtained the naming of the rights of the Arena (17,600 capacity, formerly the Philips Arena) home of the Atlanta Hawks (NBA), for the next 20 years (2018-2038), according to the NBA franchise on 29/08/2018. The value of the agreement would be $175m (€146m) or $8.75m (€7.3m) per year according to US...