Serie A TIM: "The next six years will be crucial for Juventus and for Italian football" (A. Agnelli)

"The next six years will be crucial for Juventus and for Italian football. We will need investment, adequate organisational structures and at least as much enthusiasm as Juventus have enjoyed thus far. We will be playing our matches on Italian and European pitches but the commercial challenge is global," stated Andrea Agnelli, president of Juventus FC (Serie A TIM), in a letter addressed to the shareholders of the club and published on the club website on 04/10/2018.

"Exactly five years ago, I suggested €300m in turnover as an objective to aim for, excluding income from player sales, which many continue not to consider as indicative in this sector. For the second year in a row, this figure has registered at over €400m (€402.3m in 2017-18), guaranteeing Juventus a spot in the top tier of football clubs around the world," added Andrea Agnelli.

"Internationally, your Club must identify new forms of sponsorship, new opportunities for digital visibility and new ways to expand our business, with everything geared towards the same primary objective that this management group has always…