"Crucial to grow by transmitting the values of football and Spain globally" (O. Mayo, LaLiga)

"It’s crucial that we grow by transmitting the values ​​of football and Spain all over the world. Distance isn’t a factor in terms of fans' love for the game. Concerning these geographical barriers, we’ve analysed the global nature of our fan base and how fans watch and follow football, and we have the opportunity to bring the spectacle of...