Basketball: Express (American clothing brand) launches an NBA-licensed men's clothing collection

News Tank Football - Paris - News #131011 - Published on
©  D.R.
©  D.R.

Express, an American clothing brand, has expanded and extended its partnership with the National Basketball Association as part of a "multi-year" agreement, on 09/10/2018. Express will propose several activations during the 2018-19 season, including the launch of "an NBA-licensed collection in November 2018 with a robust assortment of men's apparel available in-store in select markets and online," said the brand. Express has been a partner of the NBA since 17/10/2017.

"Express unveiled its second 'NBA Game Changers' campaign (after the 2017-18 season) and Performance Collection featuring NBA All-Star Victor Oladipo (Indiana Pacers), Mo Bamba (Orlando Magic) and Trae Young (Atlanta Hawks), two of this year's top NBA Draft picks, as well as current NBA stars John Collins (Atlanta Hawks) and Jamal Murray (Denver Nuggets)," continued Express.

"In February, Express will also have a presence at NBA All-Star 2019 (from 15 to 19/02/2019) in Charlotte, North Carolina (USA)," added the clothing brand.

  • Express will also launch a women's clothing collection in 2019.

Jason Collins (Atlanta…

©  D.R.
©  D.R.

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode