Scotland: Betfred (sports betting) extends as title sponsor of the Scottish League Cup until 2019-20

Betfred, British sports betting operator, has extended as title sponsor of the The Betfred Cup, the Scottish League Cup organised by the Scottish Professional Football League (SPFL), "until at least the end of season 2019-20", according to the SPFL on 22/10/2018. The initial three season partnership (2016-2019) between Betfred and the SPFL, was signed on 10/05/2016.

The extension "follows on from the success of an exciting and innovative new format, which was introduced at the beginning of season 2016-17. This revamp included a group stage with a ground-breaking bonus point system beginning in the summer months, a new broadcast partner in BT Sport, increased revenue for clubs and a pre-Christmas final allowing for the re-introduction of the winter break," said the SPFL.

"We are delighted to announce this sponsorship extension with Betfred as we build up to this Sunday's (28/10/2018) Betfred Cup semi-finals at BT Murrayfield (67,144 capacity, Edinburgh, SCO, Heart of Midlothian FC - Celtic FC) and Hampden Park (52,063, Glasgow, SCO, Aberdeen FC - Rangers FC)," said Neil Doncaster…