Europa League: former players take part in Enterprise Rent-a-Car's "Legendary Journeys" campaign

News Tank Football - Paris - Actualité #132014 - Published on 25/10/18 at 12:44
©  Enterprise
R. Pirès, F. Kanoute and M. Ballack (from left to right) - ©  Enterprise

Former international footballers Robert Pirès (FRA), Michael Ballack (GER) and Frédéric Kanoute (MLI) have become ambassadors of Enterprise Rent-a-Car, a partner of the Europa League, in order to "deliver new and unforgettable experiences for football fans around the world," said the US car rental group, on 18/10/2018.

Our 'Legendary Journeys' campaign (to be launched during the group stage of the Europa League) will deliver new and unforgettable experiences for football fans around the world in exciting ways. From European football legends joining travelling fans, to providing incredible VIP Match Day Experiences, this campaign will impact every part of a football fans match day journey," said Enterprise Rent-a-Car.

Enterprise Rent-a-Car extended as partner of the Europa League for the 2018-2021 cycle, on 23/02/2018. Enterprise Rent-a-Car has been an official partner of the European club competition since 2015-16. The value of the partnership is estimated at over €6m per season.

  • Robert Pirès - ©  Entreprise
    "Enterprise…
©  Enterprise
R. Pirès, F. Kanoute and M. Ballack (from left to right) - ©  Enterprise

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