NBA: Angry Birds becomes a partner of the Chicago Bulls and installs new camera at the United Center

Angry Birds, a video game on mobile platforms and licensed by Finnish publisher Rovio Entertainment, has becomes a partner of the Chicago Bulls (NBA) for the regular season 2018-19, on 20/10/2018.

As part of the partnership, a new camera, the "Angry Birds Eye View Cam", has been installed above the backboards at the United Center (23,500 capacity, Chicago, Illinois, USA) since the first Chicago Bulls home game (116-118 loss to Detroit Pistons) on 20/10/2018. The view proposed by the new camera will be broadcast during Bulls games.

"Angry Birds branding will appear alongside the new cameras, as well as on LED screens on the side of each basket. In addition, several unique VIP 'Angry Bulls' experiences will be provided for fans at Bulls home games throughout the (2018-19) season," said the brand.

• The Finnish publisher Rovio Entertainment sponsors the only NBA franchise to have a Finnish player its squad (Lauri Markkanen).

"Enhance the spectator experience in the theater and on TV" (Mr. Kobe, Chicago Bulls)

• "Each season the Bulls look forward to providing our fans with new…