Leaders 2018: "We want to launch our international OTT platform in early 2019" (D. Quillot, LFP)

"We want to launch our OTT platform, MyLigue1, in early 2019, to support our international development," said Didier Quillot, CEO of the LFP, at the 2018 edition of the Leaders Sport Business Summit conference cycle, organized at Stamford Bridge, the stadium of Chelsea FC (Premier League), in London (ENG), 11/10/2018.

"Since joining the LFP (in April 2016), we have launched a program to catch up with our Top 5 European competitors with a goal of growth in terms of attractiveness, quality and revenue. Crucial in this strategy of transformation, with the need to equip ourselves with the best technologies and to analyze what our main competitors do, especially the Premier League and LaLiga," continued the leader of the French league, questioned about innovations in French football.

"The priority is to increase the audience on all our platforms, then, via CRM, to increase the engagement of these fans. We have evaluated our potential to 10 million fans interested in the Ligue 1 Conforama. We want 50% of this engaged within the next three years. To do this, it is necessary to produce…