Torino FC: Beretta (meat products) extends its partnership and becomes a sleeve sponsor for 2018-19

Fratelli Beretta, an Italian food group specialising in meat products, has extended its partnership with Torino FC (Serie A TIM) and has become a sleeve sponsor of the Turin club via its sausage brand Wüber 38, for the 2018-19 season, on 30/11/2018.

Beretta retains its status as an official sponsor, the second level in the sponsorship hierarchy of the club. Beretta has been Torino FC's right pocket sponsor since the 2015-16 season (only for three matches in 2016-17).

The logo of the Beretta brand, a long-standing partner of Torino FC since 1991, has been present on the club's shirts since the 2012-13 season, sometimes as a main shirt sponsor or pocket sponsor. With the extension of this partnership for the 2013-14 season, Beretta brands (Wüber, Viva la Mamma and Zero24) were alternately displayed on the front of the Turin club's shirts. This allowed the food group and its brands to carry out marketing and communication operations as a main sponsor.

• Serie A TIM Italian first division. 20 clubs. clubs have been authorised to market the sponsorship space on the left sleeve of…