27% of shirt sponsorship value in the five major leagues comes from airline companies

News Tank Football - Paris - Article #13543 - Published on
©  NTF
©  NTF

The airline industry is the largest sector of shirt sponsorship for European clubs, representing 27% of total allocations within the five leagues amounting to €142.5 million. This sum is split up between 7 clubs (Paris SG, Milan AC, Manchester City, Arsenal, FC Barcelona, Real Madrid, Hamburger SV).

Emirates airline is partnered with 5 clubs: one per country (Real Madrid, Arsenal, AC Milan, Paris SG and Hamburger SV)

Banking, insurance and financial services are the second largest shirt sponsorship industry, accounting for 16% of total funds with €81.9 million. Auto manufacturers come in third place, representing 12% of contracts with €61.6 million.

Premier League shirt sponsors in 2013-14 - ©  NTF

  • The banking, insurance and financial services industry account for 37% of sponsorship money in the Premier League with €63.8 million

Serie A shirt sponsors in 2013-14 - ©  NTF

  • The automobile industry accounts for 39% of sponsorship money in Serie A with €30.9 million
  • The cumulative…
©  NTF
©  NTF

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