LFP: "Ligue 1 Conforama assisting the emergence of tomorrow's talents" (Thibaut Cornet, LaFourmi)

"Taking an interest in the Ligue 1 Conforama means assisting the emergence of tomorrow's talents, which, for many, will fuel world football at the highest level," said Thibaut Cornet co-founder of LaFourmi, the agency which produced two advertising spots launched by the LFP (see below) on 08/01/2019, ahead of the start of the second half of the 2018-19 Ligue 1 Conforama season (Matchday 20 held from 11 to 13/01/2019), "to pay tribute, it says, to what makes the Ligue 1 Conforama so special: talent."

"In the Ligue 1 Conforama, what matters is talent, all talents", this is the slogan of the two 30-second spots broadcast by the official broadcasters of LFP competitions (Canal+ Group, beIN Sports, France Télévisions) from 08/01 to 28/02/2019, as well as in UGC theatres from 09 to 22/01/2019.

"The work was quite lengthy because we absolutely had to start from reality, in other words from the incredible video archive that the LFP has at its disposal," said Thibaut Cornet, who answered questions from News Tank Football.

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