Red Card 2019: "Cristiano Ronaldo's (Juventus) Weibo engagment is 70x higher than Real Madrid"

News Tank Football - Reims - News #139296 - Published on
©  Mailman Group
Cristiano Ronaldo, "No. 1 player online in China" - ©  Mailman Group

Portuguese international Cristiano Ronaldo (Juventus FC, Serie A TIM) is the "number one player online in China", according to the "Red Card 2019 China Digital Football Awards Report" published by Mailman Group, a Chinese agency that analyses and manages the digital presence of brands on the internet, on 24/01/2019.

"Cristiano Ronaldo's average Weibo (Chinese social network) engagement is around 70x higher than Real Madrid CF (LaLiga Santander), meanwhile his transfer (in July 2018) to Juventus FC (Serie A TIM) has been integral to their digital growth, as the club climbed six places (since 2018) to fourth in the Red Card rankings," stated the report. According to the 2019 edition of the report, Real Madrid is is "the number one club online in China."

In the 2019 ranking of the most followed players in China, Cristiano Ronaldo is ahead of Neymar da Silva Santos Júnior (Paris Saint-Germain, Ligue 1 Conforama), Lionel Messi (FC Barcelona, LaLiga Santander), Thomas Müller (FC Bayern Munich, Bundesliga) and Mesut Özil (Arsenal FC, Premier League).

  • The Red Card 2019 Report is based on…
©  Mailman Group
Cristiano Ronaldo, "No. 1 player online in China" - ©  Mailman Group

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode