Golf: Tiger Woods' victory at the 2019 Masters reportedly earned €19.6m of exposure for Nike
The victory of the American golfer Tiger Woods at the 2019 Masters at Augusta (played from 11 to 14/04/2019) would have earned $22.54m (€19.6m) of exposure to his clothing supplier Nike, according to a study by the American firm Apex Marketing on 15/04/2019.
This amount is up sharply, +86.2%, compared to the 2018 edition. Indeed, the victory...