adidas: presentation of the "FUTURECRAFT.LOOP" a 100% recyclable shoe available from spring 2021

News Tank Football - Paris - Initiative #146192 - Published on
©  adidas
FUTURECRAFT.LOOP: a 100% recyclable adidas shoe - ©  adidas

adidas has presented the "FUTURECRAFT.LOOP" a pair of 100% recyclable running shoes, which will be on the market from spring 2021, according to the German equipment manufacturer on 17/04/2019. 200 models of the "FUTURECRAFT.LOOP" were made available to the German brand's ambassadors for a full-scale test initiated by adidas.

"FUTURECRAFT.LOOP is a transformative approach to designing performance shoes that are made to be remade from the outset, by using one material type and no glue. Each component is made from 100% reusable TPU (Thermoplastic polyurethane). Once the shoes come to the end of their first life and are returned to adidas - they are washed, ground to pellets and melted into material for components for a new pair of shoes, with zero waste and nothing thrown away," said the German sports brand.

"Together with Parley for the Oceans, adidas introduced in 2015 the first performance footwear concept with an upper made entirely of yarns and filaments reclaimed and recycled from marine plastic waste and illegal deep-sea gillnets. In 2019 adidas will produce 11 million pairs…

©  adidas
FUTURECRAFT.LOOP: a 100% recyclable adidas shoe - ©  adidas

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