Serie A TIM: Joma extends as equipment supplier of Atalanta BC for three seasons (2021-2024)

The Spanish brand Joma has extended its partnership as the official equipment supplier of Atalanta Bergamasca Calcio (Serie A TIM) until the 2023-24 season, according to the Italian club on 22/05/2019. Joma became Atalanta's equipment supplier during the 2017-18 season and has the status of technical sponsor, the fourth level in the club's sponsorship hierarchy.

"The current agreement would have expired in 2021, but the sharing of objectives and strategies, as well as the great mutual respect and professionalism, led Atalanta and Joma, with great satisfaction, to unite the two brands for another three seasons,"said Atalanta BC.

"This extension strengthens the continuity and commitment of Joma in one of the strongest and most visible and appealing football championships in the world, the Italian Serie A. For Atalanta Joma is the brand capable of guaranteeing the exclusivity of the designs, a collection customised according to its own requirements and high quality standards that allow Joma to position itself as the leading sports brand in Spain, and in the top ten worldwide," said…