Ligue 1: Paris SG open a Twitter account, @PSG_Hospitality, dedicated to hospitality services

Paris SG (Ligue 1) opened a Twitter account dedicated to hospitality services on 13/02/2014. The club has more than one million followers to its French Twitter account, although it also has pages in six other languages.

The @PSG_Hospitality account will target "will primarily address customers or potential customers who want to know more about the hospitality experience at the Parc des Princes, but also for what we put in place during the matches of Paris Saint-Germain Handball," said Allister Spiers, director of operations hospitality of Paris Saint-Germain.

"The goal is to be able to better meet the expectations of our audience by having a tool to meet their rapid or specific questions about what we offer in the lodges. We will also follow the Twitter accounts of partners and some club players to be aware of their news. Our services (and merchandise) are sold in Brazil, Sweden, China, the United States, and all these customers are at the Parc des Princes. With Twitter, we can be more open to the world," said Spiers.

• The club started the Twitter account @PSGStadium in 2013, with…