LaLiga Santander: Konami (video games) renews its partnership with FC Barcelona (2019-2023)

Konami Digital Entertainment, a Japanese video game publisher, has renewed its partnership with FC Barcelona (LaLiga Santander) for four seasons (2019-2023), on 11/06/2019.

Konami, publisher of the Pro Evolution Soccer football video game franchise (latest edition of the game, eFootball PES 2020), will continue to benefit the status of global partner, the second level in the Catalan club's sponsorship hierarchy. As part of the agreement, Konami has the exclusive 3D modeling rights to the Camp Nou and the club's players.

Konami, a partner of FC Barcelona for the 2016-2019 cycle, succeeded its main competitor, the American video game publisher EA Sports (2013-2016), as the official video gaming partner of the Catalan club. The partnership gives Konami visibility on signage at the Camp Nou, within the stadium and on digital and FC Barcelona's various social network platforms. The Japanese publisher also has access to the club's players for its own advertising campaigns.

Konami: eFootball PES 2020 featuring Lionel Messi