FIFA launches official accounts on two Chinese social networks Douyin and Toutiao

"FIFA has extended its digital outreach in China today by launching official accounts on popular digital platforms Douyin and Toutiao" and has become "the first football federation on Douyin and Toutiao," announced the international body on 06/06/2019.

"Building on FIFA's existing presence in the country with Weibo, FIFA will now be able to...