Total AFCON 2019: activation mechanisms of Total (petroleum) title sponsor of the competition

Total, the French oil conglomerate, has rolled out several activations for the Total AFCON 2019 (see below), announced the group on 21/06/2019. Total is the title sponsor of the Africa Cup of Nations and official sponsor of African Football for eight years (from 2017 to 2024), following an agreement concluded with CAF on 21/07/2016.

"The 'Total Football Together' animation program, which reflects Total's vision of African football, is a space for expression and celebration, to live together and share the same passion this year with the richness of the African culture and its artistic diversity, through different territories of expression such as music, dance or design, with many animations," added Total.

"Africa is an integral part of Total's DNA by being one of the pillars of our international presence and at the heart of our ambition at age 20. Football generates, and especially on this continent, a fervor collective that shines the stories and cultures of audiences in their diversity," said Patrick Pouyanné, president and CEO of Total.

Total AFCON 2019: Total activation devices