LaLiga: partnerships with Deliveroo (meal delivery) and HIS (travel agency) for 2019-20

Deliveroo, a British meal delivery company, has become an official partner of LaLiga for its professional football competitions LaLiga Santander and LaLiga 1l2l3, for the 2019-20 season, according to the Spanish body on 17/07/2019.

Deliveroo has the status of official partner, the third level in the sponsorship hierarchy of LaLiga. "The brand providing quality food at home will strengthen its presence in all Spanish cities together with the main competitions (LaLiga Santander and LaLiga 1l2l3)," said the body. Deliveroo will benefit from visibility on LaLiga's communication media (TV and social networks). 

The Japanese travel agency HIS has become a regional partner (fifth level) of LaLiga for 2019-20, following an agreement on 18/07/2019. "This sponsorship agreement will allow LaLiga to pursue its growth strategy in the country and HIS to become the first official partner of the Spanish league in Japan," said LaLiga.

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